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Marketing

  • Business GrowthCommunicationDigital MarketingMarketingSocial Media

    Leveraging the Power of Instagram as a Platform for Brand Research

    by Naasei Boadi October 23, 2024
    by Naasei Boadi October 23, 2024

    Every quarter, the Global Digital Statshot Report is published by Simon Kemp and key institution like We Are Social, Meltwater and other institutions. An insight from the October 2024 Report…

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  • Business GrowthCommunicationDigital MarketingMarketingSocial Media

    Knowledge Is Power

    by Naasei Boadi October 22, 2024
    by Naasei Boadi October 22, 2024

    In marketing, knowing your audience and knowing your products or services are crucial for creating effective strategies and campaigns. Here’s how they work together: Knowing Your Audience: Knowing Your Products…

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  • Business GrowthCommunicationDigital MarketingElectionMarketingSocial Media

    Know Your Audience, Know Your Subject

    by Naasei Boadi October 21, 2024
    by Naasei Boadi October 21, 2024

    Knowing your audience and your subject are essential to effective communication. Here’s how they each contribute: Knowing Your Audience: 1. Tailored Messaging: When you understand your audience’s demographics, values, interests, and…

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  • Business GrowthDigital MarketingMarketing

    The Riches are in the Niches

    by Naasei Boadi October 2, 2024
    by Naasei Boadi October 2, 2024

    In today’s fast-paced, hyper-competitive world, finding success often means carving out a unique space that truly resonates with your expertise. It’s said that “the riches are in the niches” —…

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  • Business GrowthDigital MarketingMarketingSocial Media

    5 Tips for Crafting a Viral Marketing Campaign

    by Naasei Boadi September 30, 2024
    by Naasei Boadi September 30, 2024

    In today’s digital landscape, every marketer dreams of creating that one campaign that explodes across the internet. But going viral isn’t just about luck; it’s about strategy, timing, and execution.…

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  • Business GrowthCommunicationDigital MarketingMarketingSocial Media

    Content is King – But Why?

    by Naasei Boadi September 29, 2024
    by Naasei Boadi September 29, 2024

    In today’s digital age, the phrase “Content is King” has never been more relevant. High-quality content is the currency that drives success. 1. Content builds trust: People engage with brands and…

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  • Business GrowthCommunicationDigital MarketingMarketingSocial Media

    Social Media is Pay-to-Play

    by Naasei Boadi September 29, 2024
    by Naasei Boadi September 29, 2024

    In today’s digital landscape, social media has become a pivotal platform for connection, branding, and influence. But let’s be honest: it’s no longer just about organic reach or viral posts.…

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