Last week, I was invited to facilitate a leadership training session for the pastors, shepherds and leaders of a mega church in Accra. It was a great opportunity to reflect…
Digital Transformation
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CommunicationDigital MarketingDigital TransformationLeadershipSocial ListeningSocial Media
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Digital TransformationLeadershipPeople Development
The Importance of Continuous Learning in Today’s Workforce
by Naasei Boadiby Naasei BoadiAs a training and people development consultant, I have come to believe that the modern workforce is evolving faster than ever, driven by technological advancements, changing market demands, and emerging…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial ListeningSocial Media
The Pain of Growth and Change in Business
by Naasei Boadiby Naasei BoadiGrowth and change are two constants in the world of business. While they are necessary for progress, they often come with challenges that can be painful. However, businesses that recognize…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial ListeningSocial Media
Increased Digital Penetration Is Impacting Business and Communication in Ghana
by Naasei Boadiby Naasei BoadiGhana is experiencing rapid digital transformation, fueled by increasing internet penetration, widespread smartphone adoption, and the growth of mobile money. According to DataReportal, as of 2025, over 24 million Ghanaians—almost…
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Business GrowthCommunicationDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media
Reflect, Review and Reset Ghana: The Role of the Growth Quadrant
by Naasei Boadiby Naasei BoadiToday, Ghana celebrates 68 years of independence—a significant milestone that calls for both reflection and forward-thinking action. While our nation has made strides in various sectors, we must acknowledge that…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial ListeningSocial Media
The Role of Automation in Digital Marketing Campaigns
by Naasei Boadiby Naasei BoadiI started my marketing career in 2000. Back then, automation was a little-known concept, and most marketing activities were manually executed. Today, the landscape has changed dramatically. Automation plays a…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial ListeningSocial Media
How to Build a Customer-Centric Marketing Strategy
by Naasei Boadiby Naasei BoadiIntroduction How well do you know your customers? Do you know their pain points? Are your products and services the solutions to their needs? In today’s competitive business landscape, brands…
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Business GrowthCommunicationCorporate Social ResponsibilityDEIDigital MarketingDigital TransformationDiversityEquityInclusionLeadershipMarketing
People Won’t Go Along with You If They Can’t Get Along with You: Leadership and Workplace Success
by Naasei Boadiby Naasei BoadiAs a leadership consultant, I have witnessed how many organizations fail as a result of poor leadership. One of the most overlooked yet fundamental truths about leadership is this: People…
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Business GrowthCommunicationCorporate Social ResponsibilityDEIDigital MarketingDigital TransformationDiversityEquityInclusionLeadershipMarketing
The Intersection of Marketing and Technology in Africa: What’s Next?
by Naasei Boadiby Naasei BoadiIntroduction Early in my marketing career, I noticed the growing significance of technology. This was in the early 2000s, a few years before the emergence of social media platforms and…
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Business GrowthCommunicationCorporate Social ResponsibilityDEIDigital MarketingDigital TransformationDiversityEquityInclusionLeadershipMarketing
Building a Growth Mindset Within Your Organization
by Naasei Boadiby Naasei BoadiAt Enable Growth Consult, our primary goal is to ENABLE businesses and organizations to achieve sustainable growth. We undertake every project with the knowledge that growth starts with the right…