In the realm of business and commerce, the concept of marketing has often been associated with fierce competition, strategic manoeuvres, and a constant battle for consumer attention. The first time…
Naasei Boadi
-
-
Today, Social Listening is a critical aspect of business processes for growth. In an era dominated by social media and digital connectivity, the ability to listen, understand, and respond to…
-
In 2024, don’t fly blind. If you want to build your brand, start with an effective strategy. Here is a helpful guide from this video: How To Create A Brand…
-
LOOKING BACK TO LOOK AHEAD It’s that time of the year when we have to plan for the new year. This is can be a very tedious exercise. But this…
-
TOO EARLY TO TELL… Since the launch of #Threads by #Meta yesterday, 06 July 2023, a number of journalists and clients have reached out to me to discuss the impact…
-
Over the past twelve months, the world’s digital behaviours have shown some of the most profound changes we’ve seen in years, even compared with “the pandemic years”. The latest research…
-
Even if you’re not sure what a blog is, you’ve no doubt come across one at some point in time. Perhaps you’ve stumbled across a blog when you’ve searched “healthy…