Leadership is often associated with strength, strategy, and vision. But one of the most underrated yet powerful qualities of great leadership is love. While the corporate world may focus on performance…
Innovation
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Business GrowthCommunicationDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media
Mind the Cameras: In a Digital Age, Think Before You Act
by Naasei Boadiby Naasei BoadiWe live in an era where cameras are everywhere. From security surveillance in public spaces to smartphones in our pockets, nearly every action we take has the potential to be…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial Media
Effective Tips for Digital Adoption in 2025
by Naasei Boadiby Naasei BoadiDigital adoption is no longer a buzzword but a critical success factor for businesses in 2025. As organizations strive to stay competitive in a technology-driven world, the need to integrate…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial Media
How Leaders Can Foster a Culture of Innovation
by Naasei Boadiby Naasei BoadiIn today’s fast-paced, ever-changing world, innovation is no longer optional—it’s a necessity for staying competitive. Companies that innovate effectively don’t just rely on a few “genius” employees or groundbreaking technologies;…
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Business GrowthCommunicationDigital MarketingDigital TransformationDiversityMarketingSocial Media
Innovate or die, the case of Nokia
by Naasei Boadiby Naasei BoadiThe story of Nokia is one of the most frequently cited examples of how innovation can make or break a company. Once the world’s largest mobile phone manufacturer, Nokia controlled…
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Business GrowthCommunicationDigital MarketingDigital TransformationDiversityMarketingSocial Media
Innovate or die, the case of Sony mp3 players
by Naasei Boadiby Naasei BoadiSony’s story in the MP3 player market offers another stark example of the “innovate or die” principle. Known for revolutionizing personal audio with its iconic Walkman in the 1980s, Sony…
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Business GrowthCommunicationDigital MarketingDigital TransformationDiversityMarketingSocial Media
Leading with Innovation: Insights from Apple, Amazon, and Flutterwave
by Naasei Boadiby Naasei BoadiIn today’s fast-paced world, where technology and consumer needs evolve at lightning speed, innovation has become the lifeblood of successful businesses. Leading with innovation is about setting trends rather than…