Category:

Leadership

  • Business GrowthCommunicationDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media

    Mind the Cameras: In a Digital Age, Think Before You Act 

    by Naasei Boadi January 31, 2025
    by Naasei Boadi January 31, 2025

    We live in an era where cameras are everywhere. From security surveillance in public spaces to smartphones in our pockets, nearly every action we take has the potential to be…

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  • CommunicationElectionLeadershipSocial ListeningSocial Media

    Beyond Information: How Can Politicians Harness Social Media for Genuine Public Engagement?

    by Naasei Boadi January 30, 2025
    by Naasei Boadi January 30, 2025

    Social media has revolutionized how politicians interact with the public. Platforms like Twitter, Facebook, Instagram, and LinkedIn have become integral tools for sharing updates, disseminating information, and amplifying political messages.…

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  • Business GrowthCommunicationLeadership

    Setting SMART Objectives for Employees: Aligning Performance with Corporate Goals

    by Naasei Boadi January 8, 2025
    by Naasei Boadi January 8, 2025

    Setting clear and actionable objectives is a cornerstone of effective performance management. Without a roadmap, employees can feel directionless, and organizations risk misaligned efforts. Enter the SMART framework: Specific, Measurable,…

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  • Business GrowthCommunicationLeadership

    Effective Performance Appraisals and Objective Setting

    by Naasei Boadi January 5, 2025
    by Naasei Boadi January 5, 2025

    The beginning of a new year is not just a fresh start—it’s an opportunity to reflect, realign, and refocus. For organizations, this period is ideal for conducting performance appraisals and…

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  • Business GrowthCommunicationDigital MarketingDigital TransformationLeadershipMarketing

    10 Reasons Why Your Business Needs a Corporate AI Policy

    by Naasei Boadi January 4, 2025
    by Naasei Boadi January 4, 2025

    Artificial Intelligence (AI) is no longer a futuristic concept; it’s an integral part of modern business operations. From automating routine tasks to providing deep insights through data analysis, AI is…

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  • Business GrowthCommunicationCorporate Social ResponsibilityDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media

    Build a Community, Not a Page: Why Connection Will Define Your Success in 2025

    by Naasei Boadi January 1, 2025
    by Naasei Boadi January 1, 2025

    As we step into 2025, one thing is clear: the days of simply having a presence online are long gone. Today, people don’t just follow pages; they seek connections. They…

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  • Business GrowthCommunicationCorporate Social ResponsibilityDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media

    Exploring Social Media Trends: Communities and Employee-Generated Content

    by Naasei Boadi December 30, 2024
    by Naasei Boadi December 30, 2024

    In 2024, I had the privilege of being a guest on Springboard Virtual University, one of the most influential platforms for discussing ideas and trends shaping the future, hosted by Rev.…

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  • Business GrowthCommunicationCorporate Social ResponsibilityDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media

    Amplifying Growth: Leveraging Social Listening with MTN Ghana

    by Naasei Boadi December 27, 2024
    by Naasei Boadi December 27, 2024

    As 2024 comes to a close, one standout highlight was facilitating an insightful session on Leveraging Social Listening as a Catalyst for Growth with the dynamic communication team at MTN Ghana. This…

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  • Business GrowthCommunicationCorporate Social ResponsibilityDigital MarketingDigital TransformationLeadershipMarketingSocial ListeningSocial Media

    Empowering Digital Excellence: A 2024 Highlight with Innova DDB

    by Naasei Boadi December 26, 2024
    by Naasei Boadi December 26, 2024

    As 2024 comes to a close, one of the most rewarding moments of the year was facilitating a comprehensive training in digital marketing for the account managers at Innova DDB.…

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  • Business GrowthCommunicationCorporate Social ResponsibilityDEIDigital MarketingDigital TransformationDiversityEquityInclusionLeadershipMarketing

    Empowering Growth in 2024: How Enable Growth Consult Helped Clients Combine People, Process, and Technology

    by Naasei Boadi December 25, 2024
    by Naasei Boadi December 25, 2024

    As 2024 draws to a close, we at Enable Growth Consult reflect on a transformative year of partnering with organizations to unlock their full potential. This year, we emphasized a…

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