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Business Growth

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    Build a Community, Not a Page: Why Connection Will Define Your Success in 2025

    by Naasei Boadi January 1, 2025
    by Naasei Boadi January 1, 2025

    As we step into 2025, one thing is clear: the days of simply having a presence online are long gone. Today, people don’t just follow pages; they seek connections. They…

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    Exploring Social Media Trends: Communities and Employee-Generated Content

    by Naasei Boadi December 30, 2024
    by Naasei Boadi December 30, 2024

    In 2024, I had the privilege of being a guest on Springboard Virtual University, one of the most influential platforms for discussing ideas and trends shaping the future, hosted by Rev.…

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    Amplifying Growth: Leveraging Social Listening with MTN Ghana

    by Naasei Boadi December 27, 2024
    by Naasei Boadi December 27, 2024

    As 2024 comes to a close, one standout highlight was facilitating an insightful session on Leveraging Social Listening as a Catalyst for Growth with the dynamic communication team at MTN Ghana. This…

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    Empowering Digital Excellence: A 2024 Highlight with Innova DDB

    by Naasei Boadi December 26, 2024
    by Naasei Boadi December 26, 2024

    As 2024 comes to a close, one of the most rewarding moments of the year was facilitating a comprehensive training in digital marketing for the account managers at Innova DDB.…

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    Empowering Growth in 2024: How Enable Growth Consult Helped Clients Combine People, Process, and Technology

    by Naasei Boadi December 25, 2024
    by Naasei Boadi December 25, 2024

    As 2024 draws to a close, we at Enable Growth Consult reflect on a transformative year of partnering with organizations to unlock their full potential. This year, we emphasized a…

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  • Business GrowthCommunicationDigital MarketingMarketingSocial Media

    Tips for Maximizing Customer Reviews During Christmas

    by Naasei Boadi December 22, 2024
    by Naasei Boadi December 22, 2024

    The Christmas season is one of the busiest times for businesses, offering a golden opportunity to boost sales and strengthen customer relationships. One often overlooked but invaluable strategy during this…

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    Incorporate Sustainability Messaging in Your Digital Marketing Strategy for 2025

    by Naasei Boadi December 18, 2024
    by Naasei Boadi December 18, 2024

    In an era where consumers are increasingly eco-conscious, integrating sustainability into your digital marketing strategy is no longer optional — it’s essential. As we step into 2025, businesses that embrace…

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    Hyper-Personalization in Marketing: The Future Beyond 2024

    by Naasei Boadi December 16, 2024
    by Naasei Boadi December 16, 2024

    In today’s fast-paced digital age, customers are no longer content with generic marketing messages. They crave personalization that speaks to their unique preferences, behaviors, and needs. As we move beyond…

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  • Business GrowthCommunicationDigital MarketingMarketingSocial Media

    Prioritize First-Party Data: The Key to Winning in a Privacy-First World

    by Naasei Boadi December 15, 2024
    by Naasei Boadi December 15, 2024

    In today’s digital age, data is often touted as the “new oil.” Businesses rely heavily on data to make decisions, create personalized experiences, and drive growth. However, the way we…

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    10 Tips for Creating a Winning Digital Marketing Strategy for 2025

    by Naasei Boadi December 13, 2024
    by Naasei Boadi December 13, 2024

    As we approach 2025, the digital marketing landscape continues to evolve at a rapid pace. Staying ahead of trends and leveraging new tools can make the difference between a thriving…

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